Overall Excellence
Dealer of the Year
Most Prestigious Award
Our most prestigious award. Recognises the dealership delivering the highest all-round standard across Reputation, Stock Velocity, and Transparency.


A transparent recognition framework built for modern dealerships. Every result is benchmarked through objective AutoTrader data to ensure fair, measurable outcomes.
No Applications
No application forms to complete. Entry is automatic if baseline criteria are met.
No Entry Fees
No cost to participate. Awards are determined 100% by objective AutoTrader data.
Five core awards recognise performance across excellence, speed, pricing, and customer trust.
Overall Excellence
Most Prestigious Award
Our most prestigious award. Recognises the dealership delivering the highest all-round standard across Reputation, Stock Velocity, and Transparency.
Efficiency vs Market
Measures how fast and efficiently stock is converted into sales versus market average while maintaining strong South African Rand (ZAR) pricing performance.
Sub-categories
Pricing Performance
Showcases dealerships that consistently achieve selling prices above market average in South African Rand (ZAR) for comparable vehicles through smart, data-led pricing.
Inventory Turnover
Focuses strictly on speed by awarding the lowest average number of days between a vehicle being listed and marked as sold.
Customer Satisfaction
Celebrates buyer trust and service quality using average ratings, total review volume, and dealer responsiveness.

AutoTrader Dealer of the Year

AutoTrader Dealer Reputation Award

AutoTrader Profitability Award

AutoTrader Stock Velocity Award

AutoTrader SIBP Stock Velocity Award

AutoTrader HDP Stock Velocity Award

AutoTrader Fastest Days to Sell Award