Your potential customer already knows which car they want to buy, they are more informed than you think!

All they are looking for is a trusted dealer to meet their needs - are you ready for the E-VOLVED customer?

Sorry, we don't have available masterclasses at the moment.


Why attend?

We will feature a team of experts, all sharing valuable insights into future trends. Get to know:

  • How your customers will help position your dealership to meet your future customer's needs
  • New pricing, stocking & merchandising techniques to attract in market shoppers
  • The importance of maintaining pole position especially in this competitive automotive landscape
  • Get access to exclusive content and tools post our event. To help you sell more cars and get the most out of your advertising

It’s all about learning how to stand out from the crowd. Getting your potential car buyers to choose you over your competitor has since become the most important part of your business.


Exclusive content

Owners, Dealer Principals & Sales Managers register now as we will upack how customer behaviour has changed in the car shopping journey and how these changes have impacted our industry. Listen in on best practice advice and tips, all to help you E-VOLVE and succeed in today’s changing digital marketplace. We will also cover:

Your customers' car shopping journey

Meeting the customers needs with the right car at the right price, at the right time

How you can reach today's in-market car shopper

Much more than just a conference!
Are you ready for #DMC2018: E-VOLVE?

Expert speakers

Marius Roberts

MNET first brought Marius to our television screens as one of their presenters 20 years ago, and in this time he literally has seen it and done it all in the industry! Through his work as presenter, MC and actor, he has got to work with the likes of Nelson Mandela, Arnold Schwarzenegger, Jeremy Clarkson, Richard Hammond as well as a whole host of local sporting & media stars. He is a sought-after MC whose easy going and relaxed style makes him extremely versatile, seeing him slot seamlessly into any working environment and target market. He has hosted high profile events such as the Miss World & Miss SA Coronation Balls.

George Mienie

AutoTrader CEO, an architect of change having successfully spearheaded AutoTrader’s transition from a traditional print business into a digital giant and clear market leader in its category. He was also instrumental in the development of the revolutionary dealership management tool - AutoFuzion. George is an active thought leader, who has been published in a number of prominent magazines, newspapers and online in SA. He is also an experienced keynote speaker and host of the weekly #AutoCentral motoring podcast on the CliffCentral.com platform.

Angelique Lynch

Marketing Director and passionate digital marketing specialist with 10 years’ experience across automotive digital & multi-media marketing strategies, recently shaping an award-winning digital marketing campaign. She spearheaded the businesses doubling of its digital audience in the past years and orchestrated the launch of social media as well as content marketing platforms across multiple brands within AutoTrader. Drawing on a network of international and local experts & partners keep her ahead of cutting-edge marketing concepts and thinking.

Lee Manning

Lee Manning is the UK Automotive industry’s highest awarded individual for digital marketing over the last 4 years, most notably winning 18 awards in 18 months at Perrys Motorsales. Lee now works agency-side after founding Armchair Marketing, leading both the agency and the technology arm of the business. The digital marketing agency works in partnership with various AM 25 dealer groups, Toyota Switzerland, AutoTrader South Africa, & Europe’s Largest retailer of franchise vehicles, spanning across 9 countries.

Neil Smith

For the first 25 years of his working life, Neil worked for a transactional print company, spending 10 years as Marketing Director. During this period he supplied transactional and digital print to many of the top vehicle manufacturers in the UK including Volkswagen Group, BMW, Vauxhall, Mercedes, Nissan, Toyota and others. After 25 years in the print industry it was obvious that digital was the way to go as print was in decline. He then joined a creative agency and in eighteen months had taken on Imperial cars as a client and won the contract to develop their first website. From that point on he’s not looked back, starting his own consultancy a few years ago and then moving full time to Imperial as Operations Director in 2015.

Your needs are unique,
please contact us for further information